For an individual or organization, working out what you are really good at, what you can do that delivers the most value, unlocks a lot of good things.
- You can focus on it disproportionately
- You can identify under what conditions it is most valuable
- You can identify the inputs needed to do it effectively
You need honest introspection to find it, and like any introspection doing so is hard: even if something is very successful, pulling it apart from within (accurately) is subtle and challenging work.